It's that time of year again... the time when Christians do battle with retailers in an attempt to get them to acknowledge Christmas in their advertising. And I can understand that. I'm a big fan of acknowledging Christmas specifically, not just a vague "holiday."
The thing is, though, that to me Christmas is a sacred holiday. It's a celebration of the birth of Christ, Whose life and existence is at the core of what I belive. But... don't be shocked by what I'm going to say... it has nothing to do with shopping. I know, it's shocking. Christmas isn't about shopping? No, it's not. So that makes me think, does it really matter to me if retailers use the term "Christmas" in their advertising? Isn't that like using a holy day for profit? Jesus definitely wasn't a fan of people using sacred and holy things for profit. He threw the merchants out of the temple when they attempted to turn it into a marketplace. That makes His opinion pretty clear.
Some may argue that, since the majority of Americans celebrate Christmas, stores and companies should not be afraid to acknowledge its existence. A valid point. But I suggest we let retailers turn the "holiday season" into their moneymaking scheme and we keep Christmas for ourselves. Let them use Santa Claus and "season's" greetings, and we'll celebrate Christ in a real way, not in a retail way.
Those are some thoughts I'm thinking this Christmas.
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